Unlocking the Power of Google Ads: Introducing Our $500 Account Audits
Are you ready to take your Google Ads campaigns to the next level? At Starling Support, we understand the importance of a thorough account audit in ensuring the success of your advertising efforts. That’s why we’re thrilled to offer comprehensive Google Ads account audits for just $500. Whether you’re a seasoned advertiser or just starting out, our audits are designed to provide you with invaluable insights and optimization strategies to maximize your ROI.
Learn How to Get a Free Audit
If $500 is outside of your current budget you can schedule to be on our Starling Support Vodcast for a trimmed version of our audit on our show.
Why Perform an Account Audit?
Performing a regular account audit is crucial for maintaining the health and performance of your Google Ads campaigns. Our audit checklist covers all the essential steps needed to optimize your account for maximum performance:
- Location Targeting: Ensure your campaigns are targeting the correct geographic regions to avoid wasting ad spending on irrelevant areas.
- Account Links: Verify that all account links in Google Ads and Google Analytics are set up correctly and properly linked.
- G4 Audiences: Take advantage of Google Analytics audiences in Google Ads for advanced tracking and optimization.
- Content Exclusions: Use content exclusions to block your ads from showing on websites with specific content that may not be relevant or appropriate for your brand.
- Conversion Tracking: Import conversion data from external sources, such as CRM systems or third-party tools, to better track and optimize your ad campaigns.
- Negative Keywords: Exclude irrelevant search terms with negative keywords to avoid unwanted clicks and improve campaign performance.
- Bid Adjustments: Adjust bids based on conversion data and performance metrics to optimize your bidding strategy.
- Demographics: Analyze demographics such as age, income, and gender to tailor your campaigns to your target audience.
Additional Considerations
In addition to the essential audit checklist, we also take into account specific factors that may impact the performance of your Google Ads campaigns:
- Customer Insights: Understand the demographics, desired audiences, and main calls to action for your client to tailor your campaigns accordingly.
- KPIs: Identify the most important Key Performance Indicators (KPIs) for your client, whether it’s sales, calls, form fills, or demos.
- CRM Integration: Utilize customer lists for remarketing and customer match lists in Google Ads, and ensure seamless CRM integration using tools like Zapier.
- Asset Optimization: Ensure all ad extensions and assets are optimized and relevant to your ads and landing pages to maximize ad performance.
Get Started Today
Don’t let your Google Ads campaigns fall short of their potential. Invest in a comprehensive account audit from Starling Support and unlock the power of Google Ads today! Fill out the form below to schedule your audit and take the first step toward optimizing your advertising efforts.
Note: The information provided in our audits is confidential and will not be shared with any third parties without your consent.